About Us




Underwater Creations, Inc. is a Minnesota based design/build company that specializes in upscale aquarium design, installation and aquarium service.  We take pride in our authenticity, attention to detail, and timeless design. Our skilled team is dedicated to making your design/build process a collaborative, creative and fun experience. Whether you are looking to have a custom aquarium built by our team at Underwater Creations, Inc. or you are looking for service on your existing aquarium, we are the team to make your tank dreams a reality.

We believe that a successful aquarium starts with communication. The best kind of communication is open, honest, and often. We at Underwater Creations, Inc. live by this moto.


Underwater Creations, Inc. was founded by Jeff Jacobson from Minneapolis, Minnesota. Jeff has over 15 years of experience in the aquarium industry.

1996- Jeff developed his knowledge caring for these precious living creatures at a local live coral and fish wholesaler in Bloomington, Minnesota. 

1999- Jeff spent 7 years as head curator at the Rainforest Cafe at the Mall of America. This is where Jeff mastered his abilities for caring and maintaining these beautiful animals long term. 

2002- Jeff completed a 2 month long quarantine internship with the head vet at the Shedd Aquarium in Chicago, IL.

2006- Jeff left the Rainforest Cafe to start his ventures in the aquarium service, installation and maintenance field. This is when Underwater Creations, Inc. was created and came to life. Jeff knew that with his passion for these beautiful living animals and his keen abilities, he could offer the best aquarium service and customer service around the Twin Cities. 

Underwater Creations, Inc. has a distinct advantage and leading edge over other local aquarium service companies in caring for freshwater and saltwater animals due to Jeff's extensive training and knowledge on disease diagnosis, treatments and long term care.